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What We Do.

Applied intelligence for the boardroom.

We organise our work around four pillars, each addressing a distinct challenge that leadership teams face when embedding AI. Most organisations need a combination. We help you see which matter most for your business, and in what sequence.

Foremost Thinking

There is no such thing as a standalone AI strategy: only business strategies that are more, or less, well accelerated by AI.

Business Strategy First, AI Second

We begin with your business strategy and competitive positioning, then identify where AI creates genuine advantage. This ensures AI investments serve strategic goals rather than chasing technology for its own sake.

Enterprise AI Strategic Positioning

A focused engagement to clarify where AI will create advantage, and where it will not. We define strategic posture, ambition level, and risk appetite to establish 12-18 month priorities.

AI Readiness & Constraints Diagnostic

A concise assessment of the organisation’s ability to execute, covering data foundations, security, talent, and governance. Outputs a pragmatic plan to remove bottlenecks.

GenAI vs Analytics Decision Discipline

We help leaders avoid "AI everywhere." We provide clear logic for when to use generative AI, traditional analytics, automation, or process redesign.

Executive & Board Education

Targeted briefings designed for governance, not evangelism. We cover AI maturity, regulatory direction, and the right questions leaders should be asking.

AI Investment & Vendor Strategy

We bring discipline to platform and partner decisions, with clear build/buy/partner logic and design principles to prevent tool sprawl.

We'd welcome a conversation about your priorities.